Pinterest

If you’re a beginner looking for an introduction to Pinterest. You’re in the right place.

Pinterest is a powerful platform that should be included in the strategy of every content creator, business-owner, and marketer.

It has the power to drive traffic to the platform of your choice (it’s one of my blog’s top traffic-drivers).

And through the use of Idea Pins, you can garner massive on-platform reach (perfect for leveraging brand deals).

But I know that it can seem intimidating and overwhelming to beginners.

That’s where this post comes in.

Pinterest has the power to take your content to the next level, but if you’re making these mistakes, you might be holding back your reach and success on the platform.

It is no secret that Pinterest is my favourite platform… other than perhaps, my blogs.

Pinterest competes with Google as my primary traffic-driver, I leverage it for brand deals (like this one with COVERGIRL), and my growth there has opened up opportunities to work with Pinterest themselves (like being part of their 2021 Canadian Creator Class)

But while this platform has been so instrumental in my success and that of many others, I see a LOT of people approaching the platform in ways that limit their success.

And that brings us to the purpose of this post.